In a world of fragmenting media, everyone still has a letterbox...

…and we are the letterbox experts.

Our partnership with Australia Post helps you get to your destination

... and drives response and sales by following the road less travelled.

In a world of fragmenting media, everyone still has a letterbox...
…and we are the letterbox experts.
Our partnership with Australia Post helps you get to your destination
... and drives response and sales by following the road less travelled.

He tried everything to get noticed. Nothing worked, until he called Letterbox Deals.

Letterbox advertising is a ‘push’ media that prompts buying mums and older homeowners to think about the products and services you are promoting.
Letterbox advertising can be targeted to geographical areas.
Letterbox advertising is popular with recipients.
Letterbox advertising is read in the home.
Letterbox advertising is cost effective!

Letterbox marketing is an effective option for local business advertising as well as large corporates.
Purchase a page in our catalogue and you will:

Expose your business to a very high distribution at a lower cost
Share the expense with other quality local businesses and corporate advertisers
Receive category exclusivity – freeze your competitors out!
Get delivered by AusPost. This means greater reliability and higher accuracy = best chance for a higher response

Letterbox Deals is arguably the largest reach media in Australia. Every two months, Letterbox Deals is distributed by AusPost to 3.5 million metro homes.

Metro Distribution

Sydney

1.245 million Sydney metro homes. From Hornsby to Cronulla, Penrith to Dee Why.

Melbourne

1.05 million Melbourne metro homes. From Frankston to Craigieburn, Pakenham to Melton.

Brisbane

700,000 Brisbane metro homes. From Beerburrum to Arundel, Fernvale to Woongoolba.

Perth

500,000 Perth metro homes. From Pinjarra to Yanchep.

Reliability. Accuracy. Cut-through. Weather-proofing. Response.

Through our partnership, we can offer the reliability and accuracy only a professional postal network can deliver, to ensure what we print gets delivered.

Reliability and Accuracy

Our catalogues are delivered by a professional network, and not by school kids and casuals. As as result delivery is performed with a high degree of accuracy, reliability and care = better chance of response.

Cut Through

Our catalogues are delivered with the regular mail. This means they avoid being rolled up and lost in a sea of other catalogues and flyers and thus have a great chance of success in getting into the home.

Weather Proofing

As AusPost delivers into the letterbox, there is a great chance of our catalogues being protected from rain and wind. It is essential for maximum response that our catalogues are delivered to readers in good order.

People love catalogues. In fact, people love them so much that the majority of complaints to the Australian Catalogue Association are due to non-receipt of catalogues!

83% of Australians bought letterbox adverting straight into the home.
75% of Australians spend at least 20 minutes per week reading catalogues and flyers received in the letterbox
60% shared letterbox advertising with another family member
Only 24% of catalogue readers prefer reading content online!
45% read letterbox advertising immediately, another 43% read it later in the evening.
42% of Australians purchased a product or service after reading a catalogue.