Reliability and Accuracy
Our catalogues are delivered by a professional network, and not by school kids and casuals. As as result delivery is performed with a high degree of accuracy, reliability and care = better chance of response.
Cut Through
Our catalogues are delivered with the regular mail. This means they avoid being rolled up and lost in a sea of other catalogues and flyers and thus have a great chance of success in getting into the home.
Weather Proofing
As AusPost delivers into the letterbox, there is a great chance of our catalogues being protected from rain and wind. It is essential for maximum response that our catalogues are delivered to readers in good order.
Ref: Better Connections: How Letterbox Advertising Engages and Drives Purchasing Behavior, Australia Post, October 2014